Posts Tagged: money

The Benefits and Pitfalls of Brand Loyalty

As I’ve mentioned before, I am brand loyal. I love Fryes, I love Clarks, I love Prairie Underground¬†long cloak hoodies, I love Karen Kane jeans and Desigual everything. As someone who knows firsthand how frustrating it can be to search for a perfect item, and how marvelous it can feel to find it, I am more than happy to trust certain manufacturers based on past experiences. Good experiences. It makes shopping easier when you rely on brand loyalty: Doing so narrows the field and increases your chances of quick success.

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Originally posted 2012-05-23 06:02:00.

Clothing Consumer Expectation vs. Market Reality

This post has been brewing in the deep, dark recesses of my brain for ages. I’d like to say all that brewing means it’s now fully fermented, but that is yet to be seen. Nevertheless, I wanted to open a discussion about consumer expectations and market reality because I hear many of the same complaints and questions from readers, clients, friends, and family. And I’m betting many of you do, too, and have opinions and insights to share! Here are the main concerns I hear voiced:

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Reader Request: When to Make Shopping Compromises

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Reader Monica e-mailed me this question:

You’ve mentioned before that you’re lucky enough to generally be able to wear most clothes off the rack in a standard size. I have my share of fit challenges, being that I’m tall with long arms and legs. My shoulders are proportionally wide compared to my torso, I’m short waisted… you get the idea. Off the rack, very very few clothes fit me just perfectly. Because of this, I’m constantly trying to determine what constitutes “good enough.” Are these pants long enough? Do I love this jacket enough to cope with the sleeves being slightly too short? Is this shirt nice enough that it’s worth altering? Is it better to buy this tee shirt in a smaller size that’s not quite wide enough for my shoulders, or the bigger size that’s too baggy on my torso? I’d be very interested on your take about these questions if you have any thoughts. I am still working on developing my judgement about these issues, and it seems to be a frequent source of confusion for me.

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