Posts Tagged: manufacturer

The Benefits and Pitfalls of Brand Loyalty

As I’ve mentioned before, I am brand loyal. I love Fryes, I love Clarks, I love Prairie Underground¬†long cloak hoodies, I love Karen Kane jeans and Desigual everything. As someone who knows firsthand how frustrating it can be to search for a perfect item, and how marvelous it can feel to find it, I am more than happy to trust certain manufacturers based on past experiences. Good experiences. It makes shopping easier when you rely on brand loyalty: Doing so narrows the field and increases your chances of quick success.

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Originally posted 2012-05-23 06:02:00.